Someone shares a research article on social media, and the next reader encounters it between unrelated posts. In that quick glance, the title has to do more than sound formal: it needs to give a useful sense of what the article is about. VRUKSHA makes research contributions shareable with a title, so choosing those words thoughtfully matters.
Name the subject plainly
A title crowded with broad terms can make a specific contribution hard to recognize. Name the subject or question as directly as the work allows, and avoid promising more than the article addresses. Readers should be able to tell what they are opening before they follow the link.
Give the title enough context
A title that makes sense only to people already familiar with a project may lose others who could be interested in the topic. Include the key context a new reader needs, while keeping specialized terminology where it is necessary for accuracy. The aim is not to simplify the research, but to make its focus easier to find.
Check it outside the article
Before publishing, read the title on its own, as if it appeared in a social post without the paragraphs around it. Ask whether it identifies the topic and accurately represents the contribution. If the answer is yes, a share can invite readers in without asking the title to make claims the article does not support.